If you have been asking yourself how to blog effectively when the internet seems to be overloaded with countless blogs and websites than you might find these tips useful.
There are hundreds, if not thousands, of topical blogs on the Internet. You might want to start a blog of your own and wonder how to go about it. At first glance, it seems there is some pretty stiff competition; how do you intend to stand out with your blog?
How To Blog Effectively And Still Stand Above The Rest
For starters, use a different theme or if you’re going to use the same one, dress it up to make it look unique. You can gear up any blog theme simply by varying the colors, including exceptional graphics, and knowing where to place your advertisements.
Content can be served up in various forms. While blogging was once considered a means of journaling through the written word, it has blossomed to a higher level. Bloggers are building new relationships with the use of audio and video. Offer a combination of each to make your blog exceptional.
Competing bloggers may understand the popularity of video and audio, but may not own the necessary equipment to create either one. Give marketers permission to share your free audio and video products. Mention your blog URL throughout your presentations to lead new viewers and listeners back to your web properties.
When offering an opt-in freebie, up your game and share something super special. It should be a no-strings-attached gift that isn’t being offered by hundreds of other bloggers. If it is, get busy creating a brand new handout that your target market needs and wants.
In short, your blog should be the only place on the Internet that offers this gift. Since it is a no-strings-attached freebie, don’t make people jump through hoops to get it. This includes NOT making them subscribe to your list.
Remember that you can insert a subscribe page inside your free gift to remind readers to come back to your blog and join your list. If the gift is truly original and informative, people will want more of your stuff and won’t have any problem subscribing in the future to get it.
Your blog is a means of building relationships with readers, but only if you treat them with care. Your readers are an intelligent bunch; therefore, don’t try to be something you’re not. Be genuine. Readers recognize BS when they see it. People want to know they are dealing with someone who is trustworthy. It’s important to be transparent.
With so many blogs available on the Internet, it’s not enough to have great content; you need to stand above the rest.
- being authentic,
- making your blog look different
- openly communicating with people
- freely giving back to the community
Making your blog stand out above the rest is really not that difficult. If you found this post interesting and would like to delve further into the topic of blogging you might want to take a look at some my other posts on Blogging.